Webfleet, Bridgestone’s globally trusted fleet management solution, has received three major honours across Europe, recognising both the breakthrough innovation of its AI-powered tool, Fleet Advisor and its long-standing leadership in the fleet management sector.
In Germany, Fleet Advisor was named Rising Star
at the Baugewerbe Produkt des Jahres 2025 awards. Awarded by the Baugewerbe magazine – a leading construction industry publication – the prize highlights the growing role of AI in enhancing fleet visibility and control on complex construction projects.
In Poland, Fleet Advisor won the Fleet Derby 2025
award in the Digital/AI Innovation in Management category. The award reflects strong market demand for intuitive, data-driven tools that help fleet professionals simplify analysis and make more informed daily decisions.
These awards are a fantastic recognition of the innovation, teamwork and customer collaboration behind Webfleet Fleet Advisor,
said Jan Maarten de Vries, President of Fleet Management Solutions at Bridgestone.
We set out to make fleet data more accessible, intuitive and actionable, and it’s inspiring to see how quickly the industry is embracing AI to transform decision-making. We are committed to delivering solutions that help our customers run safer, smarter and more sustainable operations.
Fleet Advisor uses generative AI to provide fast, context-rich answers to business-critical questions.
Rather than navigating complex dashboards, users can type a simple query and receive instant, visual insights with recommendations and suggested next steps. The solution is already helping fleets across Europe boost efficiency, reduce costs and enhance safety and sustainability.
Fleet Advisor is built on ISO/IEC 27001:2017-certified security and fully complies with both GDPR and the EU AI Act – setting a new benchmark for responsible, AI-powered fleet management.
In addition to the product-specific recognition, Webfleet has been honoured in Spain with the Award for Excellence in the Road Transport Industry
from leading logistics and transport publication Cadena de Suministro. This award celebrates Webfleet’s 25-year legacy of innovation and its continued contribution to efficiency, safety and digital transformation across the mobility sector.
Together, these awards highlight the strength of Webfleet’s dual commitment to cutting-edge innovation and customer-driven progress,
de Vries added.
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