Victorian motorists and collectors have again shown the value they place on distinctive number plates, with VicRoads’ August Heritage plates auction generating more than $1.64 million in sales from just 10 rare combinations.
The standout result was plate 620, which sold for $365,000 following competitive bidding.
Other strong results included plate 9.118, which sold for $170,000, 8.585 at $155,000 and 2.122 at $140,000.
VicRoads Registration and Licensing Services Chief Commercial Officer David Ginnane said Heritage plates continued to hold strong appeal among Victorian motorists.
“Heritage plates remain some of Victoria’s most distinctive motoring collectables and continue to attract interest from enthusiasts, collectors and buyers seeking a unique piece of Victorian history.”
Among the highlights were the three-digit combinations 620 and 825, with VicRoads noting 620’s potential appeal to motorsport enthusiasts and collectors, while 825 attracted interest for its recognised cultural significance.
Heritage plates are handcrafted using traditional enamel techniques and take their design cues from Victoria’s original 1930s number plates.
Their scarcity also contributes to their appeal. Only 285,000 Heritage plate combinations are available, making them some of Victoria’s rarest motoring assets.
The auction was conducted by VicRoads in partnership with Heritage Only and was open to registered bidders.
Demand for distinctive registration plates extends well beyond the Heritage range. Of Victoria’s more than 6.8 million registered vehicles, more than 1.7 million display non-standard plates — equivalent to around one in four vehicles on the road.
Revenue generated through Custom Plates supports VicRoads modernisation initiatives, including improvements to digital services and customer experience.
