LONDON – One lucky customer got a lot more than he bargained for when he booked a test drive in a new Infiniti Q50, ahead of the premium brand announcing its new 48 hour test drive offer in the UK.
Anton, from South London, registered for an Infiniti test drive three days prior to the booking and was left speechless when Infiniti Red Bull Racing F1™ driver Daniel Ricciardo handed him the keys and joined him out on the road.
In order to promote the chance to really get to know the Infiniti range the premium car maker is offering prospective customers in the UK an extended test drive of up to two days, allowing the opportunity for a comprehensive sample of the Infiniti ownership experience. And for Anton, the shock element was the experience of a lifetime.
Daniel Ricciardo said: “Surprising Anton with the Q50 was good fun. I had no idea how he was going to react – to be honest I was a bit worried he might hug me! But he seemed to enjoy it which was cool and he really liked the car when we took it out for a spin afterwards, so it was a good day all round.”
Not everyone will get to meet an F1™ driver, but Infiniti believes that most customers will be pleasantly surprised by what the latest line-up has to offer, as it expands its model range and dealer networks in countries such as the UK and Australia.
Locally, Infiniti has established successful Pop Stores in Brisbane (Westfield Garden City) and the Gold Coast (Robina Town Centre) as satellite locations for its main Retail Centres. And the premium brand’s model range is set to expand from July, with new SUVs and compact models, such as the highly anticipated Infiniti Q30, scheduled to arrive in the first half of next year.